What Podcasts Are Sponsored by Squarespace?
If you’ve ever listened to a podcast, chances are you’ve heard “This episode is brought to you by Squarespace” at least once.
Squarespace is one of the most recognizable brands in podcast sponsorships, supporting thousands of episodes across different genres—from tech and business to comedy and storytelling.
But why does Squarespace sponsor so many podcasts? And more importantly, which podcasts have partnered with them? Let’s break it down.
Why Does Squarespace Sponsor So Many Podcasts?
Squarespace isn’t just throwing money at podcasts randomly—there’s a strategy behind it.
✅ Podcasts Attract Engaged Audiences – Listeners trust their favorite podcast hosts, so when a host personally endorses Squarespace, it feels more authentic than a typical ad.
✅ Great Fit for Creators & Entrepreneurs – Squarespace is a website-building platform, and many podcast listeners are creators, freelancers, and small business owners—exactly the type of people who might need a website.
✅ Long-Term Branding Play – Instead of running one-off ads, Squarespace has been consistently sponsoring podcasts for years, making their name synonymous with building an online presence.
Now, let’s look at some of the biggest podcasts Squarespace has sponsored over the years.
Notable Podcasts Sponsored by Squarespace
Squarespace has sponsored hundreds of podcasts across different networks and categories. Here are some well-known shows they’ve partnered with:
1. "This Week in Tech" (TWiT Network)
🎙 Category: Tech News & Commentary
📌 Why It Makes Sense: Tech-savvy listeners are likely to need websites, making Squarespace an ideal fit.
✅ Notable Mentions: Regular sponsorship slots on "This Week in Tech" and other TWiT shows.
2. "My Brother, My Brother and Me" (Maximum Fun)
🎙 Category: Comedy & Advice
📌 Why It Makes Sense: MBMBaM is hugely popular, and comedy podcast listeners often include creatives and small business owners.
3. "The Adventure Zone" (Maximum Fun)
🎙 Category: Storytelling & Dungeons & Dragons
📌 Why It Makes Sense: Squarespace often targets storytelling podcasts, as many creators in this space need personal portfolio websites.
4. "Gimlet Media's Casting Call"
🎙 Category: Podcasting Competition
📌 Why It Makes Sense: This unique podcast talent search was directly produced with Squarespace as a key partner—perfect synergy.
5. "Tetragrammaton with Rick Rubin"
🎙 Category: Music & Creativity
📌 Why It Makes Sense: Musicians and artists need websites, making this a smart sponsorship choice.
6. "Trash Tuesday w/ Esther Povitsky & Khalyla Kuhn"
🎙 Category: Comedy & Pop Culture
📌 Why It Makes Sense: A mix of humor and relatable content draws a young, creative audience that benefits from Squarespace’s tools.
7. "Ride with Benito Skinner and Mary Beth Barone"
🎙 Category: Pop Culture & Lifestyle
📌 Why It Makes Sense: Lifestyle podcasts often attract influencers, creatives, and entrepreneurs—all ideal customers for Squarespace.
How Many Podcasts Has Squarespace Sponsored?
Squarespace has sponsored over 2,800 episodes across 220+ podcasts (according to Sponsorable).
They don’t just focus on one niche—they cover tech, comedy, storytelling, business, and more.
In fact, they’re so invested in podcasts that many Squarespace-powered websites belong to podcasters themselves.
How Do Podcasters Benefit from Squarespace Sponsorship?
If you’re a podcast creator, you might be wondering:
💰 How do I get a sponsorship like this?
Squarespace typically sponsors podcasts with strong, engaged audiences—meaning consistent listenership and high retention rates matter more than just overall downloads.
For podcasters, working with Squarespace has huge perks:
Reliable income through ad placements 🎙
A trusted brand that listeners recognize 🔥
Long-term partnerships (not just one-off ads) 🤝
Many indie podcasters have grown their shows thanks to sponsorships like Squarespace, which often pays per ad slot (usually pre-roll or mid-roll).
So, why does Squarespace keep sponsoring podcasts?
🔹 They understand their audience.
🔹 They invest in long-term branding.
🔹 They target creatives, entrepreneurs, and storytellers—the people most likely to need a website.
If you’re a podcast listener, chances are you’ll keep hearing about Squarespace for years to come—because when a marketing strategy works this well, there’s no reason to stop.