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What Size Should the Social Sharing Image Be on Squarespace?

When choosing a social sharing image size for your Squarespace site, you want to ensure that the image is properly optimized for various social media platforms. This way, your content will be shared effectively and attractively. Here are the key considerations and steps to follow:

Recommended Image Size

Ideal Dimensions

  • Recommended Size: 1200 pixels wide by 630 pixels tall (1200x630px)
  • Aspect Ratio: Maintain an aspect ratio of 1.91:1

This size is almost universally supported across major social platforms like Facebook, Twitter, LinkedIn, and more.

Resolution and Quality

  • File Format: Utilize JPEG or PNG formats. JPEGs are generally best for photographs, while PNGs work better for images with text or graphics.
  • File Size: Keep the file size under 500KB to ensure quick loading times without sacrificing image quality.

Practical Steps to Implement the Social Sharing Image on Squarespace

Adding a Social Sharing Image to a Page or Blog Post

  1. Access the Page or Post Settings:
  2. Login to your Squarespace account.
  3. Navigate to your page or blog post.

  4. Click the Settings gear icon.

  5. Upload the Image:

  6. In the settings panel, select the Social Image tab.
  7. Click Add an Image or Replace if you are editing an existing page.

  8. Upload your image with the recommended dimensions (1200x630px).

  9. Save Changes:

  10. Once the image is uploaded, click Save at the bottom to apply the changes.

Setting a Site-Wide Social Sharing Image

  1. Access Your Site’s Social Settings:
  2. Go to the main dashboard of your Squarespace site.

  3. Navigate to Marketing > Social Sharing.

  4. Upload the Default Image:

  5. Within the Social Sharing settings, find the Default Social Image section.
  6. Click Add Image.

  7. Upload your 1200x630px image.

  8. Save Changes:

  9. Click Save to ensure the image is set as the default for any page on your site that doesn’t have its own designated social sharing image.

Additional Considerations

Text and Graphics

  • Ensure Readability: If your image contains text or important elements, keep key information centered, away from the image edges, to avoid being cut off in various social media presentations.

Branding

  • Consistency: Use consistent branding elements like logos and color schemes across all social sharing images to maintain brand recognition.

Testing

  • Check How it Appears: Use tools like Facebook’s Sharing Debugger or Twitter’s Card Validator to preview how your images will appear when shared.
  • Adjust if Needed: If the image does not appear correctly (e.g., it’s cropped oddly or not in the right resolution), adjust the image and re-upload it.

File Naming and SEO

  • Descriptive Names: Name your files descriptively to enhance search engine optimization (SEO), e.g., "company-name-social-share.jpg".

Performance

  • Optimization Tools: Use tools like TinyPNG or JPEG-Optimizer to reduce file size without compromising quality.
  • Alt Text: Don’t forget to add alt text to describe the image, which is critical for accessibility and further SEO benefits.

By following these best practices, you can ensure that your images are properly displayed across social media platforms, improving engagement and the overall aesthetic appeal of your shared content.