How Do I Make Mailchimp Pop Up in Squarespace?

Creating a Mailchimp popup form and integrating it into your Squarespace website involves a series of steps that interconnect both platforms. Here’s a detailed guide on how to achieve this:

Step-by-Step Guide to Adding a Mailchimp Popup to Squarespace

1. Create a Signup Form in Mailchimp

1. Log In to Mailchimp: Start by logging into your Mailchimp account.
2. Access Audiences: Navigate to the "Audience" tab. If you have multiple audiences, select the one you wish to connect with your popup form.
3. Signup Forms: Within the selected audience, click on "Signup forms."
4. Form Builder: Choose the "Signup form builder" option.
5. Create Popup Form: Navigate to the "Subscriber pop-up" form option.
6. Customize Your Form: Use the Mailchimp editor to design your popup form. You can:
7. Add fields (Name, Email, etc.)
8. Customize the design (colors, fonts, images)
9. Set display rules (when and how often the popup should appear)
10. Generate Code: Once your form is customized, click "Generate Code."

2. Get the Embedded Form Code from Mailchimp

After customizing your popup, you’ll need to embed the form’s code into your Squarespace site:

1. Copy Code: In Mailchimp, after you click "Generate Code," a modal will appear with a block of HTML/JavaScript code. Copy this entire block of code to your clipboard.

3. Embed the Code in Your Squarespace Site

1. Log In to Squarespace: Go to your Squarespace account and open the website editor.
2. Access Site Settings: From the main menu, navigate to "Settings."
3. Advanced Settings: In the "Settings" menu, select "Advanced."
4. Code Injection: Click on "Code Injection."
5. Header Section: In the header section of the Code Injection page, paste the Mailchimp popup code you copied earlier.
6. Save: Save your changes.

Key Considerations and Best Practices

1. Design Consistency: Ensure that the popup design matches your website’s overall aesthetic for a seamless user experience.
2. Non-Intrusive Popups: Set reasonable display rules to avoid annoying visitors. For instance, you might set the popup to appear after a certain amount of time or after a user scrolls to a specific point.
3. Mobile Optimization: Test your popup on multiple devices and screen sizes to ensure it is mobile-friendly.
4. Compliance: Make sure your popup complies with GDPR and other relevant privacy laws, particularly if you're collecting personal data.

Troubleshooting Common Issues

• Popup Not Appearing: Check that the script is correctly placed within the header and that there are no typos or additional characters in the code. Also, verify that the display settings in Mailchimp aren't set to overly restrictive conditions (e.g., a very long delay before showing).
• Design Issues: If the popup is not displaying correctly, there might be CSS conflicts. You may need to tweak the styling within Mailchimp or add custom CSS in Squarespace.
• Script Conflicts: Sometimes, other scripts running on your site can interfere with the Mailchimp popup script. Disable other scripts temporarily to identify the conflicting one.

Following these steps and considerations will help you effectively integrate a Mailchimp popup form into your Squarespace website, enhancing your ability to capture leads and grow your email list effectively.